Techspectations Summer Hospitality & Tourism Digital Marketing Summit, 24 May 2011

Azeem Azhar (@azeem), Founder and CEO of PeerIndex speaking at the one-day Techspectations Summer Hospitality & Digital Marketing Summit at The Helix, DCU.

To coincide with #irlday on 23 May, DCU Business School with the DCU LINK Research Centre’s Techspectations Initiative held a freemini-conference in the Gallery in the Helix on Tuesday 24th May. The Techspectations Summer Hospitality & Tourism Digital Marketing Summit was supported by the Hospitality Sales & Marketing Association of Ireland.

The Summer Summit programme was designed to introduce Irish hospitality professionals to SEO tools and resources, Pay Per Click advertising, Social Media Marketing and more. The twitter hashtag for the event was #tourismdcu.

John Barron (Gravity Free), David Scanlon (Enterprise Ireland) and Richard Coen (Emarkable.ie) at the one-day Techspectations Summer Hospitality & Digital Marketing Summit at The Helix, DCU.

Over 85 people attended on the day to listen to a variety of domestic and international speakers including:

Alex Gibson (Dublin Institute of Technology) and Sean Donnelly (DCU LINK Research Centre) at the one-day Techspectations Summer Hospitality & Digital Marketing Summit at The Helix, DCU.

The day concluded with a panel discussion on promoting Ireland moderated by Alex Gibson from Dublin Institute of Technology. The  panel comprised Andrew Townley and John Twohig (Pocket Native), Gillian Meussig (President, SEOmoz), John Barron (Internet Marketing Director, Gravity Free), Michelle Conaghan (Business Development Manager, Avvio Ireland), David Quaid (CEO, Primary Position), and Brian Harte (Head of eMarketing, Tourism Ireland) with input from Dr. Theo Lynn and Krishna De from the audience.

The Panel at the one-day Techspectations Summer Hospitality & Digital Marketing Summit at The Helix, DCU (Photos by Robbie Cousins).